Being a producer means I'm a constant juggler. One minute I am editing videos for various social platforms, the next minute I am on the phone with a local pet store to see if they have a reptile to borrow as a visual reference (true story and long story short, the reptile became a pet to the team).
Currently, I'm a Social Video Producer at World Wrestling Entertainment, Inc. I specifically work on producing and editing videos for WWE's many social media platforms. Most notably, I helped launch WWE on TikTok, which gained over 2 million followers within the first month and is currently one of the top-performing sports channels on the platform.
Before that, I was at Food Network where I produced and managed video content for their daily Snapchat Discover show. I've also worked as a branded content producer for Mashable's social media team.
To make a long story short, I've been keeping my finger on the pulse of digital media for quite some time.
I didn't always work in social media though.
Right after I graduated from Penn State University in 2009, with a B.A. in Telecommunications, I dove headfirst into the world of post-production. One thing led to another and I found myself as a producer at the Mill, an Oscar and Emmy winning post-production facility. While there, I coordinated and produced a variety of projects including Super Bowl commercials, interactive TV programs, and art installations. Because of the fast-paced nature of special effects production, multi-tasking across projects, becoming familiar with cutting edge technologies, and working under pressure are skills I developed there and are skills I still use today.
I also have a strong foundation in media distribution and asset management, due to my time as a producer for Beam TV. The role exposed me to the global market of commercial trafficking and all the technical ins and outs of media distribution. As digital trafficking became more and more prevalent, it was crucial to use strong communication skills and be the clients' technical advisor and help them transition into the digital age.
Did I mention I also used to work at Walt Disney World as a Cast Member? I know it's random but that's me.
Like I said...Constant juggler.